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Mark speaks with Jim and Greg about the challenges and pitfalls of running a small business as an internet and IT technology non-expert. The session gives some valuable tips for dealing with technobabble, all-powerful geeks and other pitfalls of managing and purchasing technology services.

The conversation covers:

• Technology jargon
• The risks and benefits of open-source solutions
• An insider's perspective on search engine optimization (SEO)
• Technology Cerification & Standards

Subsribe to the Podcast via iTunes:  http://itunes.apple.com/us/podcast/builderlink-radio/id452509688