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Kids' FIRST Launches New Website

by Mark Tschetter

Posted on 2015-02-17 18:03:33


Kids’ FIRST’s mission is simple: to provide intervention and advocacy for children who are victims of, or witnesses to, crime.

The Kids’ FIRST Center opened its doors in Lane County, Oregon in 1994 with the intent of taking a multidisciplinary team approach to child abuse intervention. For victims and witnesses of child abuse, the repeated interviews, technical processes, and general bureaucracy surrounding the justice system can be taxing and confusing experiences. Kids’ FIRST sought to ease this process by consolidating all of the resources a child would need under one roof.

The Center, whose name is actually an acronym for Kids’ Forensic Intervention Response & Support Team, acts under direct supervision of the Lane County District Attorney’s office. Currently the Kids’ FIRST Board is involved with the task of migrating the Center away from the DA’s office and becoming a completely self-standing non-profit organization. Hence, the Board determined in late 2014 that the Center needed a new website to better reach the community and help raise awareness.

Feynman Group diligently worked alongside the Kids’ FIRST staff to define clear goals and expectations for their new site, then quickly got to work developing a polished, easy to navigate, and fully responsive product.

Responsive Design | Kids' FIRST | Mobile Ready | Feynman Group

The new Kids’ FIRST website is fully responsive, meaning as the size of the screen changes, the site changes accordingly.

One unique feature to the site is its multilingual integration. Not wanting to exclude Lane County’s Spanish-speaking population, Kids’ FIRST and Feynman Group looked for a way to seamlessly integrate both Spanish and English content on the site without fully relying on clunky, automated solutions. After researching different options, the WordPress Multilingual Plugin ended up being an effective solution, and their willingness to supply non-profit organizations with a subscription free-of-charge was the icing on the cake.

Feynman Group’s own Jason Kunz sits on the Kids’ FIRST Board of Directors and plays an integral part of the fundraising team to help recruit new members. When asked why he volunteers with the Center, Jason replied, “There is a huge need in our community for dedicated individuals to help with non-profit organizations that help kids and others in need.”  He added,

I am a father, I have kids that have friends that come from non-ideal backgrounds, so anything I can do to help make a difference in the lives of others is very motivating… Especially for children that are abused and can’t help themselves.

The Center does not charge for its services and advertises no waiting lists. Because the Center is funded solely by grants and private donations, paid staff is small and volunteers are integral. Two major goals for the new site were to streamline the giving process and to make it easier to stay informed. Using simple techniques, Feynman Group ensured that visitors to the site would have access to those tools with minimal effort, ultimately benefiting the Center.

On the new Kids’ FIRST website, Jason Kunz simply commented,

I’ve done a lot of volunteering, board work, but nothing is as important and fulfilling to me as the work I do as a Board Member of Kids’ FIRST. The website is a fantastic reflection of the partnership between Feynman and the Center.

If you know a child in need, contact the Kids’ FIRST Center online, by phone at (541) 682-3938 Monday through Friday 8:00 AM to 5:00 PM, or in person at:

2675 MLK Jr. Blvd
Eugene, OR 97401


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